A bit of branding in the first 5 seconds is also wise. If people skip anyway, then you have free advertising for your brand! Where the bumper ad is ideal for the SEE phase, a True View for Action is ideal for the DO phase. This is a variant of the True View In Stream ad, but it also has prominent buttons on the screen that make it more likely to click! Advertising You tube skippable adds Non skippable ads The last type are the non-skippable ads . My personal favorite if you want to get a strong message across. These are non-skippable ads, giving you 15 or 20 seconds to get your message across unless someone leaves YouTube. Advertise You tube topic exclude music If you want more control over your placements or if you don’t have time to exclude those placements every week, you can also work with a whitelist .
You Tube Topic Exclude Music if You Want More
A strict capping (the amount of times one person can see the video) is recommended. If you see an ad too often that you can’t skip, irritation can arise, which you want to avoid. Postings to YouTube videos When the strategy, target groups and type of video ad are clear, you can start focusing on the placements. You can of course choose to show your ads for any type of YouTube video, but often that is not Advertising Agency Mailing List always wise. Let’s start with a big problem that you as an advertiser have to deal with: children. It is not legal to target children. That makes a lot of sense, but it’s also not possible to exclude them. Suppose you, as a car dealer, want to promote your latest car, then it does not make much sense to show children under the age of 18 your ad. However, there is no checkmark to turn this off. If you want to tackle this anyway, work with a so-called blacklist . This is a list of YouTube channels that you can create yourself. Link this list to your campaign and voila, your ads will no longer be delivered there.
Tube Topic Exclude Music if You Want More
Take an hour every week to rule out placements and you’ll find that you have a whole list. I myself am not a fan of music streams, but opinions differ on this. Often these are long playlists or one very long video with music. At that moment, people are not on YouTube at all, but have this up while studying or working. If you’re visible on these kinds of videos, you lose your visual effect and YouTube users only hear the ad. Make up your own mind about it! If you do not want this, then manually exclude these videos by means of a blacklist or use ‘topics’ to remove these types of videos. Advertise You tube topic exclude music If you want more control over your placements or if you don’t have time to exclude those placements every week, you can also work with a whitelist .