Facebook’s System Is Designed In Such A Way

And why does it sometimes take a long time to review such an advertisement? Facebook’s review process is a black box. Facebook recently published an overview that gives you more insight into the assessment process. What requirements must an advertisement meet? Let’s start with those rules. So before you even submit an ad, you need to know the rules from front to back. Facebook refers you to the Advertising Policies and the Community Standards for this . For example, the advertisement may not discriminate, contain fake news or promote illegal products. But spelling mistakes are also a no go, it may not contain animations or mislead people with images.

System Is Designed In Such A Way

These are just a few points from the policy, there are many more. It is also possible that other policies apply, for example if you also want to place the ad on Instagram. Facebook advertising policies. How does the review process work? Facebook wants to provide some more insight into the review process in the context of transparency (and perhaps to reduce frustration?) . Facebook’s system is designed in such a way that all ads undergo a Norway WhatsApp Number List review before they are published. And this is mainly done automatically. Facebook writes: This system relies primarily on automated technology to apply our Advertising Policies to the millions of ads that run across our apps.

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Is Designed In Such A Way

During the process, the status of your ad is ‘in review’. But it can sometimes take longer. The system assesses the ad and its components (e.g. text, image, video and targeting), but also the landing page. For example, the advertisement may not discriminate, contain fake news or promote illegal products. But spelling mistakes are also a no go, it may not contain animations or mislead people with images.  . Also read: The end of Facebook advertising?  It’s a pity that the platform can’t give you clearer instructions to make sure your ad does pass the inspection. Request a reassessment But the algorithm can also unjustly reject your ad. It is also possible that other policies apply, for example if you also want to place the ad on Instagram.

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