Voice, Voice, Voice! Mobile internet use is still growing, and voice is growing even faster. Users continue to type, but clearly speak more when they search. Voice assistants are now popular, so this growth will certainly continue in the coming year. Google leaves few moments unused to talk about Google Home and for Jeff Bezos Alexa from Amazon is clearly an important pillar within his vision for Amazon. Some predictions and facts at a glance: According to the National Center for Voice and Speech in the US, people speak an average of 150 words per minute and type an average of 40 words per minute. On average, searches via voice search are therefore a lot longer. Google Assistant already has more than 500 million (!) users . Google Assistant is built into more than 1 billion devices. Today, Google Assistant is already available in 90 countries and more than 30 languages.
Numbers Can Be Learned
More than 20% of voice orders now consist of groceries . Voice revenues are expected to reach approximately $40 billion in 2022. More than 55% of teens use voice search on a daily basis. 11.5% of smart speaker owners use it at least USA B2B List once a month to also transact. Google Home is the winner when it comes to accuracy . Due to the large amount of data they collect every day, they are both better able to understand the words and context every day and to respond to them in the right way. As more people use it, voice gets better. Voice assistants are now popular, so this growth will certainly continue in the coming year.
Can Be Learned
And as voice gets better, more and more people will start using it. Voice also affects the business model of Google itself. Since Google’s business model to this day is still largely based on clicks, with the growth of voice, the company will be able to transform itself more into an umbrella platform that takes orders immediately if someone wants to book a hotel or order a pizza over the phone. . An interesting development that can have a lot of influence on the competitive playing field as we know it today. With, among other things , Google ‘s Cloud Speech API , speech technology will also be rapidly integrated into numerous applications and websites over the internet. Voice Marketing There are great opportunities for advertisers in the field of voice. Amazon and Google clearly have the ambition to build the ultimate assistant that can help you with everything.