This application is sometimes used to make the content on the mobile format more compact. As with lazy loading after user interaction, this can also affect how Google sees and indexes the page. This ultimately affects the findability. So make sure you keep showing all-important content on the mobile version. 3. Work on the authority of the Switzerland Phone Number a website is an important ranking factor. A brief explanation: websites, as well as individual pages, have a certain degree of authority. The higher the better. Authority is passed through links Switzerland Phone Number from one page to another. In addition, a backlink from an external page with a high authority often has more influence than a page with lower authority.
That Have a Common Ground
Naturally, the homepage of a website has the most backlinks, but from the homepage, there are also all kinds of internal links to the other pages within the website. In this way, authority is passed on within the website. Therefore, compare the authority of your page with the competing pages in the search results. Perhaps your page has a lower authority than the ‘competition’. I deliberately say ‘probably’ here. The authority of your page or website does not determine a better position, but it does have a major influence. Analyze the internal links To improve the authority of the page in question, you can first look at the internal backlinks of this page: Are there already several links to the page within the website? What is the authority of these pages? Does this way give the page enough authority from the website itself.
The Same Subject
Then I advise you to see if you can manually create some internal links to the relevant page. For example an in-text link from a relevant paragraph on another page or a link in the menu of the website. View the external links In addition, it is good to look outside. For example, a quick method is to see which backlinks the competing web pages have in the search results. Then you filter interesting websites that you could also approach for a backlink. In particular, look for relevant and viable opportunities in the form of websites that you could potentially get a backlink from. For this you could look for directories or company overviews where it is relatively easy to place a link to your website. But be careful with this. Many pages with a large collection of links hardly contribute to your authority and can sometimes even have a negative influence. It is better to look for websites with good and relevant content.