What Is Social Media Marketing?

Also, involve your one-time donors in your mission by reminding them about the donation by email later. For example by giving an update about the project they have donated to or by highlighting a new project where donations are very welcome. 3. Provide a frictionless donation page You want to make the donation flow as simple and clear as Bolivia Phone Number possible for the visitor. Make the donation page free of distractions and obstacles. It is best to omit the navigation and show a stripped-down version of the footer. Links or extra content can Bolivia Phone Number distract the visitor and possibly lead to another page. And that means loss of conversion on one of the most important pages of your website.

How Do You Ensure A Good

Screenshot of how Trees for All has a frictionless donation flow. Make sure that the donation page contains enough branding so that the visitor can be sure that the donation goes to the right organization. You do not want the user to start doubting Bolivia Phone Number halfway through his donation process. The donation form itself only requests essential information. For example, requesting an address and place of residence with an iDEAL payment is Bolivia Phone Number unnecessary and can ensure that the visitor waives the donation. Keep the form short and preferably on one page. Provide clear labels with good field validation In addition, it is now also possible to donate via Tikkie, a payment request via iDEAL.

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You Ensure A Good

The donor can click on a Tikkie link or scan a QR code, with which. He transfers the donation in a new screen. This means even more convenience and freedom for the donor. After completing the donation, ensure that the donor sees a thank Bolivia Phone Number you page that once again mentions the mission of the organization and how the donation contributes to this. Adding social share buttons can ensure that the donor recruits new donors in his Bolivia Phone Number own circle. 4. Provide clear suggestions for donations If a donor does not have to think about everything, you make the flow easier (recommended: the book ‘ Nudge ‘ by Richard Thaler and Cass Sunstein and the book ‘ Thinking, Fast and Slow ‘ by Daniel Kahneman.

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