In America, Black Friday is the end of Thanksgiving. In the Netherlands, Black Friday itself is more the holiday that consumers look forward to. If I compare it to gingerbread cookies and Christmas wreaths, I also know that I buy and eat them sooner than just on the holiday itself. According to Klosterman and MacLaine Pont, announcing your deals one week before Black Friday has 4 advantages: The purchase intention is already very high in the orientation phase, so that you reach a larger group of potential buyers. By starting to promote your deals earlier, you get more out of your marketing budget. You can retarget potential buyers on, for example, Facebook, Google and Instagram. Those who have a large assortment can offer a different deal every day and thus remain relevant throughout the week. Knowing more?
Cyber Monday Was Actually Intended as an Online Variant
Read the full article on how to determine the start date of your Black Friday deals . Clothes rack to illustrate shopping 3 tips to prepare your webs hop for Black Friday month The start date of your actions is immediately the deadline you are working towards. There are more important moments to take into account DJ Email List in November around Black Friday (week). Think Singles Day (November 11), the start of Cyber Week (November 22) and Cyber Monday (November 29). Good planning and strategy is therefore essential. Avatar Werke shares a few tips and tricks to prepare your webs hop for this hectic pace: Create audience lists on time . Even before the orientation process of a product starts. With that, you can then serve someone at the right time with a targeted Search or Shopping ad. Use countdown ads for your actions with Google Ads Scripts . This alerts potential buyers to your upcoming sale (or when it ends). Deploy Smart Shopping campaigns in a timely manner .
Monday Was Actually Intended as an Online Variant
With large amounts of data, buying signals can be noticed earlier and you can bid more efficiently during auctions. You can read more about this in his article with tips to prepare your webs hop for Black Friday month . black Friday sales 5 promising tips & tricks for your social media advertising Where Cyber Monday was actually intended as an online variant of Black Friday, the holiday is shifting more and more from the shopping streets to the internet. Do you want to draw attention to your actions through social media campaigns? Take advantage of the tips and tricks of Tara Bos: Get in touch with your target group on time . For example, by sharing more about your upcoming deals on your organic channels or by collecting email addresses via a lead ad campaign. Plan your social media ads ahead.