For example, if you are selling a clothing product, instead of just showing studio shots of it, create creative photos based on how customers have used it. Creative photos with captions and product presentation through storytelling on Instagram are great options to increase sales.
When selling products on Shopify
Etsy, or your own website, it’s important gmail email list to maintain consistency across each product’s images. Even if it’s the same type of photoshoot or backdrop, each product’s photography should look the same. This makes the website look professional and gives customers a consistent feel for the brand.
When doing a photoshoot, take photos of all the features of the product from different angles. It is important to have 4-5 photos of each product from different angles. This helps customers get a more in-depth understanding of the product before purchasing it.
Avoid common mistakes in product photography
There are some common mistakes made while taking photographs which spoil the image of the product. These mistakes create negative feelings among the customers. Let’s look at some of these common mistakes and what to do to avoid them.
Bad lighting
Lighting is the key tool in any photography. If the lighting is poor, the product photo may appear dull, unattractive, or have the wrong colors. Taking photos in poor lighting affects the product’s features.
remedy:
- Try to use natural light as much as possible. Using light from a window can make product photos look more natural.
- If using artificial light, reduce you need to know what the effect of shadows by using softboxes or ring lights.
- Keep the lighting setup the same, so that there is consistency across all photos.
Over-editing
When editing photos, we often overdo it, which changes the true appearance of the product. Over-editing can misrepresent the color, texture, and features of the product. This can lead to confusion among customers and leads to returns if the product looks different after purchase.
remedy:
- When editing, only make basic adjustments, such bahrain lists own website as improving brightness, contrast, and sharpness.
- Avoid using too many filters in photos. It’s important to preserve the true color and appearance of the product.
- Use minimal editing for photos, emphasizing the true look of the product.
Inconsistent photos
There should be consistency own website across all the photos on your e-commerce store. If the photos are not consistent, customers may doubt the quality of the products. Therefore, it is important for the brand to make the products look consistent and consistent.